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  • Adil Malia

Protecting their culture


When culture is defined in an Enterprise based on values, traditions, artifacts &practices which sound laudable but are not in sync with the real character of the enterprise, neurotic behaviour in such a scitzsophrenic climate is but a natural outcome. Realistically, redefine culture & it's values periodically if you seek to revitalise the organisation. Identify iconic sponsors & champions within the system for each of its valued elements. Symbolically develop a tradition to once in 3 years revalidate and revitalise it with a celebratory ceremony...(see the doodle...we just did it with a traditional Co and it worked !!!). Try it. I am sure it will work for you too.

#CorporateEngagement

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